Training for those who live from selling.
Dabeni Cursos is a Brazilian school dedicated to training marketing and sales professionals and teams. Operating since 2021 out of Rio de Janeiro, with classes in Portuguese and modules in English for professionals serving international clients.
A small school where instructors still practice.
Dabeni Cursos was incorporated in March 2021 under the legal name Dabeni Cursos Marketing e Vendas LTDA, in Barra da Tijuca, Rio de Janeiro, with a specific purpose: to train marketing and sales professionals with classes taught by people who are still in the game — not by career instructors who stopped selling ten years ago.
Our classes are small, capped at 24 students, and prioritize practice over theory. Every course ends with a graded final project, and students walk away with material they can apply the following Monday — not just a pretty wall certificate.
We serve individual students in open-enrollment courses and companies in in-company format. We've offered modules in English since 2023 to serve professionals working with clients in the United States, Canada and the United Kingdom — demand grew, and we followed it.
What Dabeni teaches.
Five open programs, plus in-company training customized by brief. Every course has a graded final project, applicable materials and small cohorts.
Digital Marketing Fundamentals
An honest overview of what matters in digital marketing today: paid acquisition, organic, email, tracking and data reading. For beginners or those taking over the function.
B2B Consultative Selling
Prospecting, qualification (MEDDIC, BANT), meeting conduction, negotiation and closing. Focus on long sales cycles and high tickets, with role play every class.
Sales Team Management
For those who became (or are about to become) sales managers. Structuring a team, setting quotas, commission systems, meeting cadence, coaching reps. No ready-made manuals — real cases, discussed.
Bilingual Sales Executive
Intensive program for sales professionals serving (or looking to serve) clients in the United States, Canada and the United Kingdom. Commercial methodology + applied sales English.
Sales team training
Customized formats for companies: onboarding new SDRs, sales team retraining, written sales playbooks, manager training. From 8 to 40 hours depending on scope.
Copy that converts for paid ads
Intensive workshop on paid ad copywriting for Meta, Google and TikTok. Structure, hooks, testing. For copywriters, media buyers or founders still writing their own ads.
Three things present in every course.
Instructors who still practice
Every Dabeni instructor is currently practicing — or has practiced within the last 12 months — what they teach. If they stop, they leave the roster. No exceptions.
Small cohorts, real projects
Maximum 24 students per cohort. Every course ends with an individually graded final project, with written feedback. No "certificate for attendance".
Applicable by Monday
Every class delivers a template, script or framework students can use directly at work. If the material can't be applied, it doesn't make it into the course.
What people say who've been through Dabeni.
I took B2B Consultative Selling in 2024 and it changed how I qualify leads. The role play every class made the difference — by the time the real call happened, I already knew what to say.
I hired Dabeni for in-company training for my SDRs. They delivered a written playbook, 32h of training and three months of follow-up. Team average ticket rose consistently.
The Bilingual Sales Executive program was a turning point. I learned methodology while unlocking my English for commercial meetings. I now serve three US clients directly.
Talk to a school advisor.
If you're unsure which course fits your moment, an advisor will speak with you before enrollment, at no cost. For companies interested in in-company training, the conversation starts with a brief.
- Emailcontato@go-xenvor.site
- AddressAvenida Lucio Costa, 2940, Bloco e Cobertura 01
Barra da Tijuca, Rio de Janeiro — RJ, 22620-172
Brazil - Business hoursMonday to Friday, 9:00 AM to 6:00 PM (GMT-3)
- LanguagesPortuguese and English